Customer Service at Richer Sounds Essay

Richer Sounds view that the most important measure of the conquest would be to give all their guests a great dish and satisfaction. This is bewilder down important than making the remuneration margins high and gaining a lot of profit this is because Any organisation can increase their profits by change magnitude prices of corkings, buying cheaper and low quality goods, cutting down on employees and m whatsoever a(prenominal) more but doing this Richer Sounds believe that there drug abuse be good node service due to less employees, customers wont procure any expensive products which is not of good quality and through this they depart give losing customersThe company believes once a customer purchases a product and thinks it was at low price and alike sees it is off good quality with an refined customer service given to him the he/she leave behind always slope to come back to purchase more goods, in-fact the customer may withal tell some of its friends and famil ies about the prices that Richer Sounds confound and like this the company will benefit in getting new and new customers all the clip. How Richer Sounds arrive at to achieve superb customer service They think the following argon important Management commitment this means e rattling(prenominal) director and every manager states the customer service as most essential in the business. This also means spending money to give excellent operate Recruiting and training right people Colleagues be looked at their personalities and attitude slice there are been giving an interview. all colleagues that fetch been given the theorise have a 3 day induction course which hitherto concentrates in training the new colleagues how to give an excellent customer service Motivated colleagues if all colleagues are treated nearly and valued they will give good service to customers.For this tenability the colleague support give-up the ghost is so critical. Measuring the results The be st way to find the right results are to ask customer themselves therefore Richer Sounds does this through it sales questionnaires. Richer Sounds also have a mystery shopper who looks how well the colleagues manage their customers and how greatly they give customer service. The company also has telephone call system, which is been recorded, and through this they check how well store colleagues answer to customer problems. A customer friendly purlieu this include the ease of walking around the store, the layout of the store and how well are the products displayed and also how well each customer will be fitting to search for his/her product The company insist their colleagues to wear smart wee clothes with clear shape badges and to greet all their customers. Responding to customer inevitably Training in customer service All new colleagues have to attend the three day induction course before they are allowed to serve customers. While doing this course they are also taught on the aspects of customer service, which includes How to approach a customer within the stores Richer Sounds has several policies on glide slope a customer such as Not to approach a customer as soon as they have entered the store for any help, Once a customer enters they should greet them by saying howdy and most strict rule is to not approach anyone from behind because it may scare them and only approach from the side or from the front The demeanor of the colleagues all colleagues working in the sores have to were the Richer Sounds uniform with a name badge on it How to postulate on busy days All tills must be used to serve customers and try to serve kinda faster. When the queues are very long colleagues should offer customers standing(a) and not standing in the queues a cup of tea or coffee. Usually no customers like to wait in queues especially when the store I very crowded. How to ask questions to customers colleagues should ask questions relating on the type of product the y are aspect for and not to encourage customers to buy items they dont wont because richer sounds believe this is the worse thing to do. How to handle payments the company uses all types of credit card or any type of purchase whether the item is 99p or even off if the item is i 99. 99. This is because there are times when people wont to pay later for the item they need because you get a time period to pay the amount and there are times when customers may have forgot their money at home but want to purchase the item so they can use the credit card. Due to this reason no one may leave the store without anything just because they forgot their money. How to cope with technical questions Health and safety each colleague should know how to take actions in emergency to do this they may need this training How to disseminate customers who have disabilities All colleagues should have respect for customers who have disabilities and should help them in all ways for which product they a re looking for. All colleagues should be truthful in what they sell and how much they take because if there is a blind person needing a tape player the colleagues shouldnt place more money to what it should be. How Richer Sounds Identify Customer require and Expectation in that respect are three main ways how richer sounds identify customer needs and expectation, which are The till receipt questionnaires these are most important questionnaires because everyone who purchases a product will receive and if they taught they did get treated well at the store therefore he/she may fill the questionnaires. These questionnaires are also seen everytime the customers will see the receipt and so next time when they may come back to the store to purchase another item then they could also bring the filled questionnaires with them.